Web to Print: The Answer to Scale and Product Diversification
Tuesday, June 5, 2012 2:30 pm – 3:30 pm
Speaker: Jennifer Matt, President, Web2Print Experts, Inc.
The web allows you to scale by converting manual, full service interactions to self service/automated interactions. Your customers want to interact with you online; a web to print solution allows you to handle more orders without adding more labor. Product diversification is a must; you can extend your product offering and your reach into existing clients by using web to print to launch additional products and services. You know you’re willing to figure out any challenge the customer throws at you, but how many opportunities are you missing because you don’t promote them online? Come learn why web to print makes sense for scale and product diversification and then how to best approach the transition of moving your business online.
Print Solutions Conference & Expo
June 4–6, 2012
Baltimore Convention Center
The 2012 Print Solutions Conference & Expo is the premier event for distributors of print, marketing and business communications. Join me June 4–6 at the Baltimore Convention Center to stay better informed of emerging trends and best practices, better connected with suppliers and industry partners, better equipped to serve your customers and better positioned in this changing market. Attend to gain insight into new and emerging industry innovations, newly-design educational tracks and three days of rich peer-to-peer networking opportunities. Learn more and register today at www.psda.org/conference.