Free Web to Print Webinar: Wednesday, Oct 13, 2pm EST

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Free Web to Print Webinar: Wednesday, Oct 13, 2pm EST

Free Webinar:
Building An Online Print Business

The print procurement process is going through a major transition. Customers expect self service options. Online ordering enables printers to solve more than print manufacturing needs – from automating and centralizing national marketing programs to monitoring and controlling marketing budgets.

Web to print expert, Jennifer Matt will provide her perspective on transitioning your company from a primarily offline business to ecommerce as a primary way of doing business. Moving online requires strategy first, technology second. Who are you targeting? What do you want to sell? How are you going to approach customer acquisition? The webinar will include three examples of what’s working today for printers when they utilize web technology to expand their value proposition beyond manufacturing.

When: Wednesday, October 13 from 2:00 to 3:00 PM Eastern Time (What Time?)

4 Comments

  1. Corey McGrath on October 11, 2010 at 2:34 pm

    Will this be focusing on Web 2 Print – eStore solutions for Corporate Ordering of Stationery programs or will there also be some coverage of building and marketing of an e-Commerce printing website to take in hundreds of daily orders?



  2. Jennifer Matt on October 12, 2010 at 9:47 am

    Corey,

    The content of the webinar is about moving your business from offline to online (e-commerce being one of the changes you have to make). The printers who are participating in the webinar have successfully implemented B2B portals (for distributed marketing/signage programs, franchises and distribution channels, as well as B2C applications to capture regional business).

    Jen



  3. Jeff mills on October 13, 2010 at 3:23 pm

    Jennifer, I was unable to attend but am intrested
    can you contact me ?



  4. Jennifer Matt on October 14, 2010 at 10:23 pm

    Jeff – the webinar is now available on WhatTheyThink Webinar archives



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