Category - Web to Print

17
Oct

Make Your Print Business a Learning Organization

A print business that learns is one that has a foundation for tracking its business processes and improving on them. From a cultural standpoint, a learning organization has to be able to talk openly about mistakes made from all levels of the organization. How many things in your print business get done repeatedly?   A lot. …

10
Oct

The Hidden Secrets of Print Software Implementation

The implementation of print software is as important as the software itself. With every software tool there is a foundational knowledge that will help you be more self-sufficient. Those printers who understand their software tools succeed in spite of lack of support from print software vendors. Software is a tool. Software implementation is the business …

26
Sep

Print Ecommerce Data vs. Print MIS Financial Data

The ability to make data-driven decisions is critical to your business success. The various software systems (Print MIS, web-to-print) are your primary tools for managing this data. When you do integrations make sure you keep the control of right data in the right hands. A data-driven print business makes better decisions. The primary objective of …

19
Sep

Accurate Press Specifications in Your Print MIS

The process of getting your Print MIS into a “trusted state” can be difficult, but the effort is well worth it. Printers who 100% trust the data in their Print MIS move faster and are more profitable than those who are constantly questioning the data. “We never updated the manufacturing specifications for our presses when …

12
Sep

Print Software Fit to Your Technology Stack

Print software is a powerful tool to create efficiencies in your business. Your success with print software is dependent upon how well you can make the various technologies work and play together in your overall technology stack. Every business has a technology stack; this is simply the set of technologies you use to run your …

5
Sep

The Costs of Supporting Multiple Print Software Solutions

Buying more software isn’t always the best option. Duplicate solutions that solve the same set of challenges (e.g. multiple web-to-print solutions) have extra costs and require extra understanding by your sales team. Buying software should be at the same strategic level as buying presses is in your print business. As a print owner or part …

29
Aug

Make Your Print Business Work Smarter

Working smarter is an evolution. Digital tools are providing us ways to work more efficiently, but it comes down to being able to work with other humans. Efficient communication is the key to working smarter and optimizing the digital tools at our disposal. I just finished the book Principles by Ray Dalio. I highly recommend this book; …

22
Aug

Collaborative Print Sales

When sales become more complicated, involving more people on both sides of the equation, you need a team player to facilitate collaboration. A winning sales team is a combination of subject matter expertise and relationship building. If your print company is selling above what I call the “job level,” then the sales process probably involves …

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